SP-001 ECOMMERCE
The online home of GRASSMEN. A high-traffic Shopify store selling clothing, merchandise, films and GRASSMEN TV.
CASE STUDY →Dozens of symptom pages routing patients from what hurts to who can help.
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CASE STUDY — SPECIMEN SP-040
The Mid Ulster Clinic
TYPE — HEALTHCARE BOOKINGPLATFORM — WORDPRESSSECTOR — PRIVATE HEALTHCAREREACH — MID ULSTER / NORTHERN IRELAND
FIG. 01HOMEPAGE — AS SHIPPED
01 — THE SAMPLE
Find the right consultant by what hurts.
The Mid Ulster Clinic offers private GP appointments, specialist consultations, scans and pregnancy services. Patients rarely arrive knowing which consultant they need; they arrive with a symptom.
Kobault built the site around that: conditions from joint pain to sleep apnoea each with their own page routing to the right specialist, consultant and service directories, clear pricing for self-funded and insured patients, and booking routes for GPs, specialists and pregnancy scans throughout.
02 — The reaction.
WHAT WE BUILT RX-01 Symptom-first navigation
RX-02 Booking routes
Book a GP, book a specialist and book a pregnancy scan, carried on every page.
RX-03 Consultant directory
Consultants and outpatient services presented so patients can choose informed.
RX-04 Transparent pricing
Pricing for self-funded and insured patients published openly.
03 — PROPERTIES USED
04 — RESULT
A private clinic that meets patients where they start, with a symptom, and walks them to a booked appointment.
VISIT LIVE SITE ↗05 — Other specimens.
FULL ARCHIVE → SP-002 ECOMMERCE
Official Perspex® stockists for the UK & Ireland. Cut-to-size ordering, with a live pricing calculator built into the storefront.
CASE STUDY → SP-003 PLATFORM
A nationwide find-a-therapist directory, membership system, courses and jobs board. One platform for the Association of Speech & Language Therapists in Independent Practice.
CASE STUDY →