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CASE STUDY — SPECIMEN SP-020

The Blackstaff Press

TYPE — ECOMMERCEPLATFORM — WORDPRESSSECTOR — BOOK PUBLISHINGREACH — UK & IRELAND
FIG. 01HOMEPAGE — AS SHIPPED
01 — THE SAMPLE

A leading Irish publisher, selling direct.

The Blackstaff Press is a leading publisher of Irish books, with a backlist running through biography, fiction, history, humour, poetry and sport. For a publisher, selling direct means keeping the reader relationship rather than handing it to retailers.

Kobault built their online bookshop: the full catalogue browsable by category and best sellers, each title with its own page, customer accounts and checkout, with free postage on UK orders and the Colourpoint imprints alongside.

02 — The reaction.

WHAT WE BUILT
RX-01 Online bookshop

The catalogue sold direct, from best sellers to backlist, with free postage on UK orders.

RX-02 Category browsing

Biography, fiction, history and politics, humour, poetry, sport and more, each a browsable shelf.

RX-03 Title pages

Every book presented properly, with read-more-and-buy routes from the homepage in.

RX-04 Publisher operations

Submissions, publishing services and imprint pages carried alongside the shop.

03 — PROPERTIES USED
04 — RESULT

A publisher's whole catalogue online in one shop they run themselves, selling to readers directly rather than only through retailers.

VISIT LIVE SITE ↗

05 — Other specimens.

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SP-001 ECOMMERCE

Grassmen

GLOBAL AGRI BRAND — SHOPIFY

The online home of GRASSMEN. A high-traffic Shopify store selling clothing, merchandise, films and GRASSMEN TV.

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SP-002 ECOMMERCE

McMordie Bros

PERSPEX® STOCKISTS — WORDPRESS

Official Perspex® stockists for the UK & Ireland. Cut-to-size ordering, with a live pricing calculator built into the storefront.

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SP-003 PLATFORM

ASLTIP

MEMBERSHIP PLATFORM — WORDPRESS

A nationwide find-a-therapist directory, membership system, courses and jobs board. One platform for the Association of Speech & Language Therapists in Independent Practice.

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